competitive intelligence · seo benchmarking · competitive analysis services
You can't win a race
you're not tracking.
Competitive Assessments
+ Benchmarking.
A structured view of where your competitors are outperforming you — across organic search, content authority, technical health, and AI visibility — with a clear map of what to do about it.
Brand
Traffic
KWs
Auth.
Trend
Your BrandFocus domain
254.8K
12,440
49
▲ +1%
Competitor AOrganic leader
87.1K
6,820
38
▼ −3%
Competitor BContent-heavy
44.3K
4,140
31
▲ +11%
Competitor CNiche authority
28.9K
2,980
27
▼ −7%
Competitor D
19.2K
1,660
22
▼ −24%
Example competitive benchmark output — your domain, your competitors, live data.
Context
Most organizations benchmark their competitors once a year — if at all. The brands winning organic market share are doing it continuously. They know what's changing quarter-over-quarter, which competitors are accelerating, and exactly which gaps to close first. That's not a research project. It's a strategic operating system.
What the assessment covers
Four disciplines.
One unified competitive picture.
01
Organic Search
Rankings · Traffic · Authority
Where your competitors rank, how much traffic they're pulling, and the authority signals driving their visibility — compared directly to your domain.
Traffic estimates by channel and device
Domain authority + backlink profile
Top-ranking page analysis
SERP feature ownership (snippets, PAA)
02
Content Strategy
Coverage · Depth · Gaps
The topics, clusters, and content formats your competitors are using to capture demand — and what's missing from your own content ecosystem.
Topic cluster map vs. competitors
Content type + format analysis
Funnel-stage coverage gaps
High-opportunity content priorities
03
Technical SEO
Health · Speed · Architecture
Technical performance benchmarked against the competition — Core Web Vitals, crawlability, site structure, and schema coverage compared side-by-side.
CWV comparison (LCP, CLS, TBT)
Site architecture depth
Schema + structured data coverage
Crawlability and indexation signals
04
AI Visibility
GEO · AEO · Citation Share
Who's showing up in AI-generated answers for the queries your buyers are asking — and whether your brand is present, absent, or being displaced.
AI citation presence vs. competitors
Featured snippet ownership map
Answer engine optimization gaps
Brand mention analysis across LLMs
What you actually receive
Structured insight.
Ready to act on.
01
Competitive Organic Overview — Traffic, keyword volume, domain authority, and SERP feature ownership benchmarked side-by-side across all competitors.
02
Keyword Gap Map — The specific keywords your competitors rank for that you don't — organized by volume, intent, and difficulty.
03
Content Authority Analysis — Topic clusters, content depth, and format coverage compared against category leaders — with a prioritized list of gaps to close.
04
Technical Health Benchmark — CWV, crawlability, site architecture, and schema coverage rated against your competitive set.
05
AI Visibility Report — Which competitors are being cited in AI-generated answers for your target queries — and the gaps in your own AI visibility strategy.
06
Prioritized Action Plan — Every finding ranked by opportunity — so you know exactly what to close first and what to build next.
Keyword Gap Opportunity Map
SEMrush · 3 competitors
content marketing strategy
8.1K
22%
Gap
seo content optimization
3.6K
31%
Gap
organic search growth
1.9K
38%
Gap
digital marketing audit
1.4K
17%
Ranking
website conversion optimization
880
24%
Gap
B2B lead generation strategy
720
42%
Gap
Example keyword gap output — your domain, your competitors.
Real results. No brand names.
This is what happens when
competitive intelligence drives strategy.
B2B Identity & Data Platform
SaaS · Enterprise · Full Site Migration
Competitive benchmarking revealed 74 high-value keyword gaps where three competitors held dominant positions. Gap-driven content architecture and internal linking strategy built. Result: +160% organic traffic over 28-month engagement, with +1,894% organic traffic from a newly launched international market.
+160%
Organic traffic growth
B2B Cybersecurity Brand
Enterprise SaaS · AI Visibility Focus
Competitive AI citation analysis identified that two category competitors were appearing in Perplexity and Gemini results where the client had zero presence. GEO + AEO strategy executed. Result: Claude.ai +233%, Gemini +96%, Perplexity +73% MoM. GSC position improved from 12.49 to 7.79 avg.
+233%
AI citation growth (Claude.ai)
Start with a free gap analysis
See exactly where your competitors are ahead of you.
A free keyword gap analysis maps the specific opportunities your competitors already own that you don't — ranked by volume and difficulty so you know what to target first.
Get My Free Keyword Gap Analysis →